UP YER SLEEVE
Evaluation
As Secret 7 wasn’t on this year it was great to still be able to create a visual response to a track, being as abstract and experimental as you want. The track I was allocated was Good Name by William Onyeabor, a Nigerian funk artist from the 70’s. I enjoyed researching in to Nigerian funk culture and trying to subtly portray connotations of this era / genre through my own designs.
Collage and other forms of drawing were experimented with, however the most successful technique I used was moving a collage while scanning it in. This created a distorted effect which reflects the synthesised / electronic aspect of Onyeabor’s music. The use of bright colours such as green and orange are influenced from other Nigerian artworks and designs, I wanted the design to have undertones of this culture.
Feedback showed that the chosen track was the most popular, this was my preferred design too - I think it visualises the song most accurately.
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